Speakers' Corner - talk to the experts!
During Gardenia, there will be no shortage of live knowledge straight from the experts - in the Speakers' Corner we will be holding discussions on business, marketing, image and how to make garden shops and centres increasingly successful both in-store and online.
The moderators of this year's Speakers' Corner will be Marta Tysowecka and Katarzyna Nowacka - marketing experts in the world of horticulture and founders of the Greendea agency.
Greendea is the first consulting company in Poland specialising in horticultural marketing.
Having worked with many clients in the horticultural industry, they have become very familiar with their needs, problems and challenges. They are committed to building effective brand marketing together with the client, which will translate into real sales growth and customer loyalty.
Numerous marketing projects in the specialist horticultural industry have given both ladies a great understanding of the client's needs and buying process. Their long-standing presence in the industry, constant observation of it and direct contact give them a unique ability to adapt to current trends, as well as influence the look of the current market.
We will present the exact schedule of the lecture soon, but we can reveal that it will be interesting, timely, concrete and very businesslike. We will give ready-made solutions to the most important issues facing shops and garden centres. In addition, we will invite experts, also from abroad, who will share their knowledge in a lecture and 1:1 conversation.
See you at Gardenia!